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4.3 Health and Nutrition Claims
On July 1, 2007, a new regulation on nutrition and health claims entered into force. Regulation
1924/2006 sets EU-wide conditions for the Use of nutrition claims such as "low fat" or "high in vitamin C" and health claims such as "helps lower cholesterol". The regulation applies to any food or drink product produced for human consumption that is marketed on the EU market. Only foods that fit a certain nutrient profile (below certain salt, sugar and/or fat levels) will be allowed to carry claims. Nutrition and health claims will only be allowed on food labels if they are included in one of the EU positive lists. Food products carrying claims must comply with the provisions of nutritional labelling directive 90/496/EC. From 2010, only nutritional clams in the Annex will be allowed. Additional information relating to health and nutrition claims can be sourced online.
Source: Health & Nutrition Claims http://ec.europa.eu/food/food/labellingnutrition/claims/index_en.htm